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I’m Jen Cox Erhardt: third-generation Montanan, agency-trained marketing manager,
lover of fly-fishing, adventure, and brave local businesses.

Why Aldea?

I started Aldea to combine my passion for marketing strategy with my knack for teaching,
to help local businesses and non-profits gain confidence and traction with their marketing.

In my past life, I managed multi-million-dollar marketing accounts for national brands
like Vasque Footwear, AAA, and the Montana Office of Tourism. I also taught marketing
concepts to college kids.

Somewhere in between, I hatched an idea: combine my 17 years of marketing experience with
classroom tactics to de-mystify marketing concepts for local businesses and non-profits,
handing smaller businesses the same marketing tools big businesses use.

I call this idea Aldea. In Spanish, Aldea translates to “village”: a place where locals work
side by side, combine ideas, share skills, and create unique offerings from local resources.
This village mindset inspires my approach to helping local businesses handle marketing with
more confidence (and much better results).

Want to chat more about your business? Reach out here.

Consulting & Professional Training

A sustainable approached to stronger marketing, lead by you.

Jumpstart your marketing

Process & Services

A proven process for strategic
marketing—tailored precisely
to your business.

See how it works

Industry Tips

It’s just that. Grab tips and get ideas to strengthen the way you do marketing.

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